Ash Maurya, author of the bestselling book Running Lean, gave a fascinating speech on lean startups at the Pioneers Festival. In this backstage interview we follow up on his presentation. I ask Ash about the core principles of a lean startup. He shares amazing information on what a startup should be focusing on at an early stage and how to scale once the basics are settled. We also talk about how his book can bring value to entrepreneurs – whether you are a one-man-startup or a big organization.

Questions I ask are:

  • How do you know if you are facing a Must-Solve-Problem? Is your idea worth going after?
  • If you tackle a problem worth solving what comes next?
  • How do you scale the lean way?
  • How can entrepreneurs benefit from the Running Lean book?

How are Ash’s strategies actionable for your startup?
Leave your feedback and questions to me or Ash in the comments.

  • http://httpcolonslashslashwww.www.startupjerkfest.com StartUpJerkFest

    Yikes, scary photo. Good for Halloween. Video won’t play on iPhone, fail.